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Soffront Lead Management
Soffront lead management transforms the way you
manage your leads from capture to closure. Qualify
and track leads from multiple campaigns and hand
them off to the correct sales representative. Give
your sales team real time access to the latest
prospect and campaign information. Know exactly
where each lead has come from and all interactions.
Maximize the lead-generation potential of your web
site through easy to configure web forms and capture
leads from your website directly into CRM. You can
designate the type of information you would like to
capture including campaign response, surveys, etc.
Define sophisticated assignment rules to assign
leads automatically to the right sales person for
follow-up and closing. Promote qualified leads
to opportunities with a single click. Notify sales
reps automatically when leads are assigned to them.
Import leads from the external sources, such as
trade shows, seminars, direct mail, and other types
of campaigns through powerful import wizards. A
variety of formats like CSV, Excel, text, Access,
etc are supported.

Easy to configure web form to capture leads into CRM |