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SOFFRONT RECOGNIZED FOR ITS EXCELLENT CUSTOMER RELATIONSHIP MANAGEMENT (CRM) SOLUTIONS WITH THE 2005 ENTREPRENEURIAL COMPANY OF THE YEAR AWARD
Palo Alto, Calif. — September 27, 2005 -- Frost & Sullivan’s recent analysis, selected Soffront, Inc. as the recipient of the 2005 Entrepreneurial Company of the Year Award in the customer contact center CRM software field for its trailblazing efforts in providing affordable and end-to-end CRM solutions.
Each year this Award is given to an emerging technology company with a vision that has enabled it to not only have nurtured the development of a key technology, but one that has also allowed it to grow despite the inherent odds confronting small companies. The Award signifies the company's identification of a unique or bold product or service solution with significant market potential and successfully meeting the challenges that are associated with bringing it to market.
“Soffront’s mission has been to cater to the end-user needs for superior CRM software and it has both a product and service CRM offering,” says Frost & Sullivan Research Analyst Haritha Ramachandran. “The product offering revolves around its CRM software while the service offering consists primarily of implementation and consulting services for customers.”
The software is characterized by an integrated Web-based system. It consists of multiple features ranging from the main CRM module to a quote, order and commissions management system. Besides many standard features, this system also has a comprehensive list of modules consisting of marketing automation, sales automation, customer support, defect tracking, order processing, knowledge management, employee support, asset management, and Mobile CRM.
The CRM portal plays a very important role in increasing the interoperability of the system and enables the use of multiple applications on a single portal interface. The ability of the system to act as a doorway for several applications through a single interface helps enhance end-user productivity. It also helps in better resource optimization and time management.
One of Soffront’s innovative technologies is its ability to generate program code based on user’s specification – providing the greatest ability to customize easily. User specifies a business process or designs a custom form – Soffront generates the program code necessary to support the process or the form.
“One of the key advantages of Soffront’s CRM Software is its ability to be deployed on a modular basis,” notes Ramachandran. “It can not only help automate the customer service operation and offer self-service operations through the Web, but also ultimately help enhance the overall corporate sales and marketing efficiency.”
Soffront has also developed other innovative solutions that can aid engineering and IT departments track defects, manage development projects, and carry out effective asset management.
Soffront’s product solutions present a relatively sophisticated approach to meeting present day contact center requirements. Over the last decade, this company has carefully worked its way up to become an organization with a diverse product portfolio geared towards important verticals. It is for these reasons Soffront, Inc. has been recognized with Frost & Sullivan’s 2005 Entrepreneurial Company of the Year Award.
Held in Las Vegas, Frost & Sullivan’s Mobile Communications Awards Banquet honors world-class companies for innovative developments that deliver unparalleled insight on wireless and mobile strategy, technology, platforms and services. An annual event, the banquet recognizes the quality and merit of distinguished individuals and companies.
About Soffront Software
Soffront has the experience, technology and focus for mid-market companies seeking CRM solutions. A pioneer of CRM since 1992, Soffront offers end-to-end, fully integrated CRM solutions spanning Marketing and Sales Force Automation, Quotation, Order and Inventory management, Customer Service and Help Desk Software. Soffront also offers the greatest flexibility to configure and customize. With more than 500 CRM customers worldwide, Soffront’s customers include Fortune 500 companies, mid-sized businesses, federal, state, and local governments. Soffront is privately held, debt-free, and profitable.
About Frost & Sullivan
Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit www.frost.com.
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For more information or for executive comment, contact:
Media Contact:
Stacie Jones
210.247.2450
Stacie.jones@frost.com |
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