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SOFFRONT RELEASES SOFFRONT
CRM VERSION 8.6
--New Version of Popular
Mid-market CRM Solution Dramatically Increases
Capabilities--
Fremont,
California, May 30, 2006 -- Soffront®
Software Inc., www.soffront.com, a leading provider
of CRM software, today announced the release of
Soffront CRM version 8.6. The latest release adds
considerable enhancements including increased
marketing and sales capabilities, improved customer
support functionalities, enhanced automation, and
better integration.
Increased Marketing and Sales Capabilities
Soffront expanded the marketing capabilities of
the software to improve sales effectiveness. A new
survey module allows surveys to be designed,
executed, and tracked. Enhanced calendar filtering
allows salespeople to better manage their priorities
and activities. A Marketing Calendar increases
visibility of marketing initiatives to all marketing
and sales teams. V8.6 also enhances reporting,
performance, direct mail and telephone marketing,
and document management.
Improved Customer Support Functionalities
Soffront CRM 8.6 includes a module to manage Service
Level Agreements. It also includes a professional
services module for service providers to plan,
execute, and manage customer projects. Other support
enhancements include automatic email processing and
response, and collaboration among departments,
customer forum, and self-service.
Enhanced Automation
Soffront CRM v8.6 includes a visual workflow
designer and a process automation module to improve
a company’s ability to execute business processes.
Tasks are automatically scheduled within any step of
a workflow, ensuring that specific tasks are
executed as planned. Soffront CRM v8.6 includes a
remote asset discovery module to better manage IT
assets for remote employees.
Better Integration
Soffront CRM v8.6 improves integration with
Microsoft Outlook. Greater flexibility and
functionality allow customers to file Outlook emails
easily within the CRM system, saving time and
improving data collection. V8.6 also enhances
integration with back office applications and
configuration management software such as Perforce
and other Microsoft office products.
“We continue to be the mid-market CRM
leader because we’re continually updating and
improving our product to better suite the needs of
our customers.” said Manu Das, president
of Soffront.
About Soffront
Soffront Software Inc. has experience,
technology and focus for mid market companies
seeking CRM solutions. A pioneer of CRM since 1992,
Soffront offers end-to-end, fully integrated CRM
solutions spanning sales, marketing, customer
service and employee help desk. Soffront’s installed
base includes Fortune 500 companies, mid-sized
businesses, federal, state, and local governments.
Soffront is privately held, debt-free, and
profitable.
Trademarks are the property of their respective owners.
For more information or for executive comment, contact:
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