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SOFFRONT RELEASES SOFFRONT
CRM VERSION 8.7
--New
Version of Popular, Award-winning Mid-market CRM
Solution Improves Productivity, Automation,
Security, and Integration--
Fremont, California, June 10, 2008 – Soffront® Software Inc.,
www.soffront.com,
a leading provider of CRM software, today announced
the release of Soffront CRM version 8.7. The latest
release adds considerable enhancements to the
already robust capabilities of the software—features
that improve productivity, increase automation, and
advance security and integration.
Improve Productivity
Soffront’s latest version introduces numerous
features that help users increase productivity and
efficiency. Calendar enhancements include support
for time zones, the ability for users to create
group activities and invite participants, the
potential to accept or decline an email invitation,
and the capability to display calendar items with
increased personalization. New Google map
integration helps users quickly locate a customer
site in the familiar map interface. Soffront’s
best-in-class campaign management module now
provides a more streamlined workflow and allows
users more choices to create email campaign messages
and analytics. Powerful import tools and improved
portal customization allow users and their customers
to save time and money.
Increase Automation
Soffront lives up to its reputation as the most
flexible CRM application available by providing a
more powerful but easy-to-use automation rule engine
that gives the administrator complete control over
CRM automation. The administrator can create rules
to streamline their entire sales, marketing and
customer service operation. Soffront 8.7 also saves
time and increases profitability by allowing the
user to set up and automate recurring opportunities
and activities in daily, weekly, monthly, and yearly
patterns.
A new report scheduler allows administrator to
automatically schedule reports to be generated and
emailed to desired recipients. Reports can be sent
as an attachment, a downloadable link, or a web
link, offering more flexibility.
Advance Security and Integration
Soffront 8.7 provides even greater security with
many advanced security features. The administrator
can setup a password expiry time for users, forcing
them to reset their password when they log in.
Integration with other tools such as Intuit
QuickBooks and Microsoft Outlook are improved and
made fail-safe. This release also includes seamless
support for the Outlook 2007.
“Year after year, we continue to be the mid-market
CRM leader because we work closely with our
customers to provide a product that exceeds their
expectations,” said Manu Das, president and founder
of Soffront. “Soffront version 8.7 demonstrates our
commitment to constantly update and improve our
product to meet the increasing and ever-changing
needs of our customers.”
About Soffront
Soffront Software Inc. has the experience, technology and focus for mid market companies seeking CRM solutions. A CRM pioneer since 1992, Soffront spans the enterprise with integrated CRM: sales, marketing, customer service, knowledge base, help desk, project management, defect tracking and more. Soffront is flexible, powerful, and affordable. With on-demand, on-site, or host-to-purchase options, floating or named seats, Soffront is the perfect choice for mid-size companies. Soffront’s installed base includes Fortune 500 companies, mid-sized businesses, federal, state, and local governments. Soffront is privately held, debt-free, and profitable.
Trademarks are the property of their respective owners.
For more information or for executive comment, contact:
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