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ARNOC SELECTS SOFFRONT CRM TO IMPROVE BUSINESS PROCESSES
--Soffront’s Exceptional Customization Capabilities Improve Customer Service, Help Desk, Sales, Marketing, and Workflow Processes--
Fremont, California,
November 13, 2006 --
Soffront® Software Inc. www.soffront.com, a leading provider of CRM software, today announced that ARNOC (Accurate Information Management, Inc.) has selected Soffront CRM to improve customer service, help desk, marketing, sales, and workflow processes. ARNOC (www.arnoc.com) is a systems management service company specializing in fault detection, automated notification/escalation, and network performance
reporting.
Since implementation in June 2006, Soffront CRM is providing a complete CRM solution for two divisions within ARNOC—Network Management Services and Wireless Helpdesk Services. Prior to Soffront, each division used multiple applications, and each exchanged information primarily via email. “Managing with group email accounts is an inefficient way to share, track, and store data,” explained Joe Cox, director, data center services at ARNOC. “With Soffront, we were able to resolve several business challenges. We consolidated multiple systems between two divisions, implemented more efficient processes to track and archive customer information, and improved workflow.”
According to Cox, ARNOC selected Soffront CRM because of its easy to use customization tools. “Many software companies think of customization as an afterthought—something added after the product is completed to satisfy special feature requests. With Soffront, customization was built into the product from the ground up.”
“We can customize anything we want,” Cox continued. “For example, login screens are customized by division. Each screen reflects a different preference or detail of information, based on pre-determined qualifications and needs.”
Another example of Soffront’s customization capabilities is reflected in the workflow process. “We can create multiple steps in the workflow and define what order things will happen. When a ticket is opened, we track the entire workflow from beginning to end, implementing intermediate status settings throughout the process. Customer satisfaction is increased, because our customers get a clear picture of their project status at every step in the process.”
About Soffront
Soffront Software Inc. has the experience,
technology and focus for mid market companies
seeking CRM solutions. A pioneer of CRM since 1992,
Soffront offers end-to-end, fully integrated CRM
solutions spanning sales, marketing, customer
service and employee help desk. Soffront’s installed base
includes Fortune 500 companies, mid-sized
businesses, federal, state, and local governments.
Soffront is privately held, debt-free, and
profitable.
Trademarks are the property of their respective owners.
For more information or for executive comment, contact:
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